See something that should exist? Build it.
See a better way? Do it.

At Terrific, every role directly impacts how we grow from product to revenue to customer experience. We’re building the next generation of social commerce through live shopping powered by real-time data and AI.

And we believe customer data should belong to the brands who earn it — not third-party platforms.

Real Estate Creative Lead

International, based in Israel · Content Strategy · Storytelling · Social Commerce
Fluent in English and Hebrew required ·  Spanish fluency preferred

THE OPPORTUNITY

Real estate is changing.

The future isn't static listings or endless property photos. It's content that educates, entertains, builds trust, and helps people make one of the biggest decisions of their lives.

We're building a platform that helps real estate professionals create richer, more engaging customer experiences through video, social content, live experiences, and AI.

We're looking for someone to define what outstanding real estate content looks like—and build the creative playbook that helps an entire industry create more of it.

WHAT YOU'LL OWN

• The content strategy for our real estate vertical.
• A library of repeatable content frameworks, creative playbooks, and content formats that customers can easily adopt.
• Editorial planning and content calendars.
• Creative concepts, scripts, production briefs, and storytelling frameworks.
• The methodology that turns successful content into scalable best practices.
• Partnering with agents, developers, brokers, and real estate companies to help them create stronger content.
• Signature content campaigns and flagship creative experiences that showcase what's possible.
• The voice, tone, and creative direction of the category.

WHO YOU ARE

You are a proven content creator.

You don't necessarily come from real estate, but you instinctively know what makes people stop scrolling.

You think in stories, not posts.

You know how to turn an idea into content that people actually want to watch, share, and remember.

You're constantly studying what makes content perform. Whether it's Instagram, TikTok, YouTube, LinkedIn, or the next platform, you spot patterns before everyone else does.

You're curious, creative, fast, and AI-native.

You enjoy building things from scratch more than maintaining existing processes.

SUCCESS LOOKS LIKE

• A complete library of creative playbooks and content frameworks for the real estate industry.
• Hundreds of reusable content ideas, templates, and formats.
• Customers consistently creating high-quality content using our methodology.
• Best practices that become embedded in our product and customer experience.
• Content that drives engagement, traffic, leads, and business results.
• Creative work that becomes a benchmark for the industry.

WHY THIS ROLE IS DIFFERENT

Most content roles are about creating posts.

This role is about building a system.

You'll help define how an entire industry creates content, develop the methodology that helps customers succeed, and create the frameworks that can scale across thousands of users.

You won't just create great content.

You'll help define what great real estate content looks like.

מוביל/ת קריאייטיב ותוכן – תחום הנדל"ן

ישראל | אסטרטגיה ויצירת תוכן | Storytelling | Social Commerce
.שליטה מלאה באנגלית ובעברית · עדיפות לשליטה בספרדית

ההזדמנות

עולם הנדל"ן משתנה

העתיד כבר לא נמצא בלוחות מודעות ובתמונות של נכסים בלבד, אלא בתוכן שמלמד, מעורר השראה, בונה אמון ומסייע לאנשים לקבל את אחת ההחלטות החשובות בחייהם

אנחנו בונים פלטפורמה שמאפשרת לאנשי נדל"ן ליצור חוויות תוכן עשירות יותר באמצעות וידאו, תוכן לרשתות החברתיות AIלייבים ו

אנחנו מחפשים את האדם שיגדיר איך נראה תוכן נדל"ן מצוין, ויבנה את המתודולוגיה והכלים שיאפשרו לתעשייה כולה לייצר ממנו יותר

תחומי אחריות

:מישהו ש

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