Senior Own Brand Packaging & Product Designer

Bloom & Wild Group· London, United Kingdom·1mo ago

SeniorFull-timeHybrid

Hi, we’re Bloom & Wild. We don’t just send flowers. We help our customers to care wildly. Caring wildly is celebrating the little things we all do for each other every day. Not just the big occasions. It’s being there for the highs. Stepping up for the lows.

We care wildly about people and our planet. Which is why we’re so proud to be a certified B Corp™ – committed to making long-term positive change for our community, and the world around us.

Founded in 2013, our mission back then was to make sending and receiving flowers the joy that it should be, by harnessing technology, brand and letterbox delivery. We announced £75 million Series D funding in 2021 and that same year acquired bloomon in The Netherlands and Bergamotte in France. Together, we’ve fulfilled and delivered over 20 million orders (and counting!), making us the largest direct to consumer flower business in Europe.

Now home to a family of 3 beautiful brands, we’re driven by our vision to create the destination for making life a little more thoughtful and beautiful. And we won't stop at flowers and plants. Starting with the Bloom & Wild brand, we're expanding our gifting offering to other categories like cakes, candles and cocktails. This is all part of our ambition to build Europe's #1 direct to consumer gifting destination.

🛠️ Brand and Creative Team @ Bloom & Wild Group

Within the brand & creative team we’re a vibrant and dynamic bunch of 15 creative thinkers across 3 disciplines: brand (including brand management, brand partnerships and social media), creative (including creative concepting, art direction and copywriting, production, physical product design, packaging and much more) and communications (consumer and corporate PR). We’re responsible for our global brand strategy and creative output and work with teams across the business in all markets to bring this to life.

We use customer insight and creative flair to build uplifting and innovative brand experiences for our customers and constantly challenge ourselves to do better. We collaborate closely with Research to inform our thinking, the Range and Business Development teams on designing our products and services, with the Germany team on plans that resonate in their local market and with our Digital Product and Design teams on our website and app.

We’re passionate about who we are as a brand and how we show up creatively in the world - and we love seeing Bloom & Wild grow, so we work at a fast pace, pouring thought and care into everything we do.

💻 What you’ll be doing:

We're looking for an Own Brand Product Designer to join the Bloom & Wild Brand & Creative team. Reporting to the Lead Physical Product Designer, this role sits at the heart of our own-brand gifting proposition - designing the products and packaging that will define how Bloom & Wild shows up as a gifting brand beyond flowers.

As we grow our own-brand multi-category range, we need a designer who can translate product briefs into beautifully considered, production-ready designs - and who instinctively understands that what we're designing is a recipient experience, not just a package. You'll work closely with the range and product team from brief through to production, originating design routes for new own-brand products across Fresh Baked, Food & Drink, Home & Pamper, and seasonal formats. You'll be a confident design originator: capable of creating from a blank page, working fluidly within an emerging design system, and knowing the difference between the two.

This is a role for someone who is as comfortable with a print specification as they are with a graphics design direction decision - and who brings both precision and genuine creative flair to everything they make.